Bluesky aims to establish a social media architecture that combines third-party services into a seamless user experience, recognizing that an open ecosystem can evolve more rapidly than a single company’s approach to curation or moderation. By providing interfaces for innovation in these areas, Bluesky aims to create a dynamic and user-driven social experience.
The concept of custom algorithms has long been advocated by Jack Dorsey, who suggested the idea of user-selectable algorithms during his tenure as Twitter’s CEO. The introduction of this feature comes at a time when social media algorithms are under industry-wide scrutiny for their impact on users, with concerns raised about potential bias. Custom algorithms appeal to users because they offer transparency regarding prioritization and the ability to switch between different experiences, most of which are not controlled by the platform.
