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Amazon’s Potential Disruption: Shaking Up the Wireless World

Recognizing the need to stay competitive, Amazon CEO Andy Jassy is reportedly in negotiations with several phone operators, including Verizon Communications, T-Mobile US, Dish Network, and AT&T, to potentially offer mobile phone services to U.S. Prime subscribers. While no deal is imminent, talks indicate that Amazon may consider providing either free wireless services or a bundled offering for Prime members.

While an official Amazon spokesperson denied immediate plans for wireless services, the phrasing suggests that the e-commerce giant is not ruling out the possibility of venturing into the sector in the near future. This move would align with Amazon’s broader strategy of entering the internet sector, exemplified by Project Kuiper—a satellite internet access service aimed at providing reliable and affordable connectivity to underserved areas worldwide.