Amazon’s doing this whole makeover thing with Alexa, but it’s not all rainbows and butterflies. They’re actually giving the boot to a bunch of folks in the US, Canada, and India. And get this, they’re doing it right when they’re gearing up to make Alexa as brainy as those fancy chatbots like ChatGPT.
So, this bigwig at Amazon, Daniel Bausch, spilled the beans in an email to the team. He talked about changing gears, focusing on what customers really want. But here’s the bummer – it means pulling the plug on some projects and saying goodbye to a few hundred jobs.
Amazon says they’re trying to find new gigs for the folks caught up in this mess. And despite the layoffs, they’re putting on a brave face, saying Alexa is still their golden child. The spokesperson made it clear – they’re not letting up on investing and cooking up new stuff for Alexa.
They didn’t spill all the deets on which projects are getting the axe, but one thing’s for sure – Amazon is dead set on making Alexa super smart. They want it to match up with ChatGPT, using the same snazzy language model tech. So, soon you won’t have to keep saying “Alexa” every time you want something done, and you can toss a bunch of requests at it in one go.
But here’s the kicker – all of this is going down while Amazon has been giving the ol’ heave-ho to a bunch of their crew. Over 27,000 folks have felt the squeeze, and they recently gave the boot to some gaming and music streaming peeps.