Amazon’s strategy closely mirrors Apple’s efforts to streamline its TV apps, aiming to be the go-to platform for all streaming content, including third-party offerings. The use of a unified Amazon sign-in and app for various services simplifies the process of subscribing to and discovering content from multiple streaming providers. This approach is expected to benefit both Amazon and third-party content providers, resulting in a more convenient and comprehensive streaming experience for users.
Amazon to Add Crunchyroll’s Massive Anime Library to Prime Video, Expanding Its Streaming Reach
Amazon Prime Video Inks Global Deal with Crunchyroll, Offering Ad-Free Tiers and Wider Device Compatibility
