This strategy comes at a time when Amazon has faced challenges such as mass layoffs due to economic factors and the recovery from the COVID-19 pandemic. It also aligns with efforts to address labor disputes that have arisen, including allegations of misusing tips from Flex drivers. By involving small business partners for deliveries, Amazon can reduce potential labor disputes that may arise from using its own workforce for shipping. However, Amazon remains committed to purchasing 100,000 Rivian delivery vans to further support its delivery operations.
