Amazon is reportedly engaged in discussions with Disney regarding the possibility of incorporating ESPN’s upcoming streaming service into its Prime Video platform. As part of the negotiations, Amazon could also be considering acquiring a minority stake in ESPN. While these reports come from sources familiar with the situation, it’s important to approach the information with caution until confirmed.
The potential collaboration would involve a fully fledged streaming product from ESPN, which could be offered through Prime Video. Unlike the existing ESPN Plus service, which provides access to a limited selection of sports games and content, this new offering would aim to mirror the comprehensive cable experience provided by ESPN.
The monthly subscription fee for the incoming ESPN streaming service is believed to range from $20 to $35. This cost is notably higher than the current ESPN Plus subscription, indicating that the new service would offer a broader range of content, potentially encompassing various sports leagues such as the NFL, NBA, and MLB.
Disney, ESPN’s parent company, is reportedly exploring partnerships for this streaming service, including agreements with multiple sports leagues. The company is also considering collaborating with prominent tech or telecom firms to distribute the content effectively. Amazon is one of the potential partners in discussions, and its interest aligns with the company’s broader expansion into the sports entertainment sector, including securing rights to broadcast Thursday Night Football.
Analysts have also pointed to Apple’s potential interest in ESPN. While some speculate about an acquisition, others suggest a strategic partnership. Both Amazon and Apple’s potential involvement underscores the growing significance of live sports content in the streaming landscape.
It’s worth noting that Disney aims to maintain control over ESPN even in potential partnerships. A minority stake of up to 30% could be on the table for distribution partners like Amazon.
Amazon has not officially commented on the rumored negotiations, a standard practice in such situations. Ultimately, the final decision on partnerships and subscription pricing lies with Disney and ESPN, and while the subscription fee figures are speculative, they have sparked discussions about potential price shock and the value proposition of the streaming service.
