A virtual Mercedes-Benz concept was created for a 'League of Legends' promotion

A virtual Mercedes-Benz concept was created for a ‘League of Legends’ promotion

Mercedes says one application that will exist in the real world is a “League of Legends” skin for their MBUX infotainment system.

This is not the first time Mercedes has used video games to promote its vehicles. They created an AMG Vision Gran Turismo concept for “Gran Turismo 6” almost a decade ago, which resulted in a 1:1 scale model (it had no powertrain). Mercedes-Benz of Japan collaborated with Nintendo in 2014 to include the GLA (and several other Mercedes models) in “Mario Kart.”