Once you’ve got a few company updates under your belt, try extending your reach by delivering updates into the feeds of members beyond those already following your company. Sponsored Updates let the more than 3 million companies on the platform pay to promote updates to a broader audience.
The updates look like regular posts, are clearly labelled “Sponsored,” and given viewers the option to like, comment, and share, the updates, as well as follow your company. You can define your audience by location, company size, industry, job function, and seniority. You’ll also have access to impression and engagement metrics within minutes of publishing your update.
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