WORLD’S FIRST DUAL-SCREEN SMARTPHONE YOTA ARRIVES IN MIDDLE EAST .

YotaPhone combines a smartphone and e-reader into one device. Its dual screen ensures users stay connected, without having to pick up or activate their phone. Vital notifications appear on the always-on display, and stay there for as long as they are needed. The electronic paper display also gives a longer lasting, more comfortable reading experience even in bright sunshine.

The always-on display also allows users to personalize their phone with images and information that are always available. YotaPhone is also filled with several fun and interactive features – for instance it asks your friends to smile when taking a photo, and you hear a call for help when the battery runs low.

From January 2014, Yota Devices will be made available to customers in the GCC region through the Jumbo network of retail stores as well as through Jumbo’s distribution partner network across the entire GCC region.