UK Government Introduces Bill to Safeguard Consumers Against 'Subscription Traps' and Deceptive Reviews Online

UK Government Introduces Bill to Safeguard Consumers Against ‘Subscription Traps’ and Deceptive Reviews Online

The UK’s Competition and Markets Authority (CMA) has proposed a new bill that could fine the biggest tech companies with billions of dollars if they don’t comply with its rules. The multi-faceted bill is designed to protect consumers and promote competition, and would enable the CMA to enforce the law directly without having to go through the courts.

If the bill passes, the CMA’s Digital Markets Unit (DMU) will be able to enforce a set of rules on how companies it deems to have “strategic market status” in key digital services should operate. Although the CMA didn’t name any specific company in its announcement, it is likely that Google, Apple and Amazon will be identified as having strategic market status.