Uber’s reward programme will be phased out later this year
Uber is discontinuing its free loyalty programme, Uber Rewards, in order to focus on its subscription-based Uber One membership. Uber notes in its email to clients that users may still earn points through the end of August, and that the final day to redeem points is October 31st.
Uber has recently issued an update on the reward program’s impending closure on November 1st, 2022. Uber Rewards, which debuted in 2018, is a free programme that allows you to earn points for every dollar spent while hailing a transport or buying food via Uber and Uber Eats. These points may then be used for discounts on future trips or deliveries. Earning 7,500 points, for example, unlocks the highest Diamond tier, which comes with privileges such as premium customer service, gratis trip upgrades, superior drivers, and three free Uber Eats deliveries.
But that’s all changing now. Uber isn’t replacing the programme, and there’s no other way to constantly earn benefits and discounts unless you pay for an Uber One subscription, which Uber established last year as a substitute for Eats Pass. A $9.99/month (or $49.99/year) membership includes benefits such as free food delivery, up to 10% off “qualifying” Uber Eats orders, and 5% off trips from top-rated drivers.
Uber is providing current Rewards members with a free one-month membership to Uber One, but after that, you’ll have to pay. As a regular Uber Eats customer (who refuses to pay for an Uber One membership), it’s disappointing to see Uber remove a free and readily accessible reward programme, which is getting more difficult to find these days.