At first glance, this approach might appear to challenge Twitch’s financial interests. After all, a live streaming platform typically seeks to retain content creators rather than allow them to branch out to other platforms. This strategic shift may be in response to prominent streamers departing and entering into agreements with competitors, most notably YouTube. While it’s speculative, offering creators additional revenue opportunities with minimal restrictions could help retain key players and enhance the satisfaction of mid-tier streamers with their earnings.
Twitch Opens the Door to Simulcasting on Multiple Platforms, Expanding Creator Freedom
New Simulcasting Guidelines Allow Streams on 'Any Service' except for Exclusivity Agreements
