TweetDeck to Become Exclusive to Paying Subscribers
The new version of TweetDeck is now live, featuring enhanced functionality such as full composer support, integration with Spaces, video docking, and polls. However, the integration with Teams is temporarily unavailable but will be reinstated in the coming weeks. Users will need to import their saved columns from the previous version upon first use, while saved searches and lists will be carried over seamlessly.
The most significant change is that, starting 29 days from now (July 4), access to TweetDeck will require users to be Verified, meaning they must become paying subscribers. This move aligns with Musk’s goal of increasing the number of Twitter users who subscribe to premium services. Verification, indicated by the blue tick next to a profile name, was previously crucial for high-profile accounts to establish authenticity. However, under Musk’s leadership, the blue tick has become a subscription-based service, changing the perception of verified profiles.