Once upon a time, you needed to know a thing or two about cars to work in product design for one of the world’s largest car manufacturers. If you wanted to work on a car build project on a senior level, you’d almost certainly need to have degrees and qualifications – not to mention a lifetime’s worth of experience. Apparently, that isn’t the case anymore. The modern world is a strange place, and it’s just got a little bit stranger at Ford. They’ve combined the skills and opinions of more than two hundred and fifty thousand video game fans to build the Team Fordzilla F1 Supercar.
Technically speaking – from a video game point of view, at least, the car isn’t ‘new.’ It was first unveiled in the digital realm in August 2020 as the latest vehicle of choice for the company’s official “Fordzilla” e-sports team. Designs and specs for the vehicle were debated back and forth on Twitter over a period of several months, with votes taken on all important aspects, and results of those polls and conversations were then sent on to Britain-based designer Arturo Arino to polish and turn into a workable product. What he came up with looks sleek, powerful, and beautiful – but it was never meant to be driven on real roads. Back then, it was thought of as a virtual car only, and wasn’t scheduled to arrive in the ‘real’ world. During the past few months, something’s obviously changed.
