The move could help Subway revitalise its brand by providing convenient charging locations for EV owners. The fast-food chain has recently launched an advertising campaign featuring Steph Curry, Serena Williams, and Tom Brady, among others, as well as a main menu “refresh.” Adding EV charging stations and other amenities to its locations could help Subway stay competitive in a crowded fast-food market while also attracting a new generation of customers who want more than just a quick bite to eat.
