Spotify unveils new publishing tool to convert broadcasts to podcasts
Spotify has announced the release of a tool that can automate the process of turning live broadcasts, including radio shows, into podcast episodes. Uploading the same file of a broadcast onto another platform, like a podcast, typically requires up to an hour of work, including the removal of ads and the addition of markers. However, the new tool, which uses technology from Whooshkaa, a company acquired by Spotify in 2021, can automatically create podcast episodes from existing broadcasts. Users of Megaphone, Spotify’s podcasting platform for businesses, will have access to this feature.