Shutterstock Offers Legal Protection for AI-Generated Art

Advancement in Protecting Customers: Shutterstock’s Vice President of Product, Jeff Cunning, emphasizes that this move is crucial for the industry, allowing creatives and business professionals to use AI-generated content without worrying about copyright infringement or ethical issues. The goal is to protect customers and artists by providing legal clarity and peace of mind. John Lapham, General Counsel at Shutterstock, acknowledges the increasing demand for assurance around the rights to legally use AI-generated content and the importance of fair licensing for original content creators.