The release of the RTX 40-series cards comes at a difficult moment for Nvidia and the GPU industry as a whole. The crypto crisis impacted GPU demand, and more recently, the predominance of GPU-based crypto mining has decreased as a result of Ethereum’s transition to proof of stake. Nvidia’s gaming revenue fell by a whopping $1 billion in its most recent earnings report.
The emphasis of Nvidia’s launch is on its first-party “Founders Edition” graphics cards, although they will be marketed alongside GPUs from hardware partners such as Asus and Gigabyte. These third-party GPU models utilize the same Nvidia processors as the originals, however, they may be configured differently and have different cooling. However, don’t expect to see RTX 40-series GPUs from EVGA, which recently declared that it will no longer manufacture Nvidia graphics cards due to the chipmaker’s terrible conduct.