Nike Unveils "Our Force 1" Collection: Digital Shoes with Real-Life Benefits

Nike Unveils “Our Force 1” Collection: Digital Shoes with Real-Life Benefits

The Classic Remix box includes a “favorite, classic archive AF1 released from 1982 to 2006” or “a more unique, custom AF1 with a nostalgic twist.” On the other hand, the New Wave box includes a “classic archive from 2007 or later” or “an expressive, custom AF1 with a more futuristic twist.” Additionally, there are four designs from the winners of the company’s previous “Your Force 1” contest in both boxes.

According to Nike, these digital collectibles aren’t just for online use. The company plans to introduce other new utilities and benefits in the near future, such as exclusive physical products or experiences.