As part of its attempt to make Messenger a singular experience, Facebook removed messaging from the main Facebook app in 2014, forcing mobile users to download a separate one to continue utilizing the service. In 2015, the video call capability was introduced, followed by cross-app messaging with Instagram and, finally, cross-app group chats. It recently added new shortcuts, such as a @everyone tag to notify everyone in a chat or a /silent switch to send a message that would not trigger notifications to appear for everyone else in the group.
