Instagram Finally Explains How It Recommends Posts and Stories

Instagram Finally Explains How It Recommends Posts and Stories

Furthermore, Instagram is conducting tests to introduce new notifications that inform creators when the reach of their Reels may be limited because of a watermark. This move aligns with Instagram’s long-standing efforts to discourage the posting of recycled TikToks to Reels.

While some creators may still find these explanations insufficient, the latest details underscore the increasing significance of algorithmic recommendations on Instagram. Despite the reintroduction of an optional chronological feed, Instagram’s CEO Mark Zuckerberg has expressed his desire to transform Instagram and Facebook into “discovery engines” prioritizing recommendations over posts from friends.