It is unknown which division of the new corporation will be responsible for developing this new unified content app. Additionally, the pricing of the new software is unknown. Both Discovery Plus and HBO Max now offer ad-supported and ad-free rates, with Discovery Plus charging $4.99 and $6.99 per month, respectively, and HBO Max charging $9.99 and $14.99 per month, respectively. If the new company chooses to combine prices in the same way it combines apps and content, this would result in a service costing between $14.99 and $21.99 per month. For reference, Netflix costs between $9.99 and $19.99 per month, depending on the number of screens and the quality of broadcasts.
