As part of its ongoing efforts to prioritize user privacy and data control, Google has announced a new policy for Android apps on the Play Store. Starting soon, app developers will be required to allow users to easily delete their accounts and associated data, both within the app and on the web. This move is aimed at empowering users with more control over their personal information and building trust in the app ecosystem.
With this policy, Google aims to “better educate” users about their data control options and provide more flexibility when it comes to managing accounts. Users will be able to delete specific data, such as uploaded content, without having to delete their entire account. Additionally, the web requirement ensures that users won’t have to reinstall an app just to remove their data.
The policy will be implemented in stages. App creators have until December 7th to respond to questions about data deletion in their app’s safety form. Store listings will begin displaying the changes in early 2024. Developers can request an extension until May 31st of the following year if needed.
This policy change comes in the wake of a similar move by Apple, which instituted a rule for App Store apps to allow users to easily delete their accounts and data. Both Google and Apple are prioritizing user privacy and data protection, aiming to prevent privacy violations and data breaches by ensuring that users have the ability to delete their accounts and sensitive information when they stop using an app.
As privacy concerns continue to gain attention, this policy by Google is a step towards empowering users with greater control over their data and fostering trust in the app ecosystem. Users can expect to have more options to manage their accounts and data within Android apps on the Play Store in the near future.
