Fitbit Removes Weekly Health Data Subscription Fees, Allowing Users to Access Personalized Insights for Free

The fact that you must pay the $10 monthly subscription in order to view your historical data has long been one of our greatest complaints with Fitbit products. For instance, if you didn’t pay, you could only view up to seven days’ worth of your heart rate at rest and heart rate variability, as well as just 90 days’ worth of everything else. It was a major flaw in gadgets like the Pixel Watch, especially in light of the fact that rival goods from Apple and Samsung don’t lock your own data behind a barrier. According to a recent announcement from Google, “more of the insightful data from Fitbit’s Health Metrics Dashboard is now available to all of its users without a subscription.”

This covers heart rate variability, skin temperature, oxygen saturation, and breathing rate in addition to resting heart rate. Users will now be able to see 30-day and 90-day views of their data to follow patterns over time, the firm stated in a statement, even without a Premium subscription. The information described above was displayed in the Health measures dashboard as daily, weekly, monthly, or 90-day summaries, but more fundamental measures like step count, kilometres traveled, calories burnt, and heart rate have always been free.

This at least puts Fitbit devices on par with those of the competition, even though there is still a 90-day restriction on how far back you can view your historical activity for those indicators. The business does have sector-leading health and sleep-tracking capabilities, such as the ability to monitor how much time you spend during the night in different sleep stages like REM, deep sleep, and light sleep. While features like Sleep Profile, Guided Sleep Programs, Snore Detect, and other insights into what’s affecting your Sleep Score are currently locked behind Premium, information like those sleep stages is not.

Your Sleep Stages are no longer paywalled on Fitbit, which is wonderful news considering Apple just brought the same functionality to watchOS while Samsung has been providing it for years. Additionally, both rivals provide their users various sleep measurements and recommendations without charging extra.