Facebook increases the number of algorithms in the main feed

It’s crucial to clarify that postings from friends and family will still appear on the Home tab, but they’ll be surrounded by suggestions determined by a machine learning rating system. There will also be advertisements in the Feed tab. So it appears that there will be some crossover between the two.

The shift demonstrates how much Facebook’s primary News Feed has evolved over the years in response to evolving trends from other social media platforms. TikTok will be a serious challenge in 2022. Meta’s attempt to clone the social networking platform with Lasso failed after only 18 months, and the company’s focus has since switched to Instagram’s Reels in order to profit from the popularity of the short-form video format.