Equinix’s Ad-IX ecosystem powers BrightRoll Real time Video ad delivery.

Equinix the data center company & Brightroll video advt platform builds Ad-IX ecosysystem which
connects ad exchanges with ad markets for efficient & timely delivery of digital ads.Video RTB+
allows real time bidders analyze ad impression from exchanges and submit bids within a fraction of a
second thereby reducing latency and allowing to respond to more bid request withing required time.