Equinix’s Ad-IX ecosystem powers BrightRoll Real time Video ad delivery.
Equinix the data center company & Brightroll video advt platform builds Ad-IX ecosysystem which connects ad exchanges with ad markets for efficient & timely delivery of digital ads.Video RTB+ allows real time bidders analyze ad impression from exchanges and submit bids within a fraction of a second thereby reducing latency and allowing to respond to more bid request withing required time.
-Video RTB+ is ultra low latency video solution from BrightRoll available from Equinix -BRX is most trusted video ad marketplacebringing buyers and sellers in real time. -Video ads Solutions are available on multi platform tablets, PC,smartphones and connected TV devices. -Ad-IX ecosystem will enable efficiencies in the digital advertising market, which is evolving from traditional ad purchasing to include ad exchanges that help buyers match inventory to viewers in real-time. -VideoRTB+ is available exclusively to buyers on BRX and only inside Equinix International Business Exchange (IBX) data centers.