Following research that in-car air quality contains up to 100% more PM2.5, ultrafine particles harmful to human health, than the roadside air, Blueair, a world-leader in air purification solutions, today unveiled a state-of-the art air purifier for cars, trucks and other road vehicles. With air pollution being high on the agenda in the UAE, Dubai was chosen as the first market for the global launch of Blueair’s new intelligent, in-car air purifiers.
“Commuters spend, on average, about 10 hours a week in vehicles, this is particularly true for the UAE, where walking and cycling are less common ways of transport” said Daniel Hagstrom, CEO of Blueair Cabin Air at the launch event in Dubai. “To meet the consumer needs for clean air in cars, we have expanded our air purification expertise and best-in-class technology to a new segment, which I’m proud to present to UAE residents here today” continued Hagstrom.
