Apple’s CEO, Tim Cook, recently hinted at the company’s interest in generative AI during an interview on Good Morning America, stating that it is an area they are “looking at closely.” Leading the development initiative are John Giannandrea and Apple’s senior vice president of software engineering, Craig Federighi. Giannandrea, initially hired to oversee Siri and its machine learning capabilities, brings valuable expertise to the project, potentially signaling improvements for the digital assistant.
