Step Conference 2014 this year was on a much larger scale catering to startups, incubators and Media agencies where talk sessions were held in parallel to workshops and networking sessions. Buzzwords like disrupt, sharing, crowdsourcing were all the rage and wearable tech was a factor in conversations during the day. Fellow colleagues in the business agreed that this was a good initiative that isn’t purely just about tech but also about the people behind them and the eventual correlation between the two areas and the panel discussions featured some big names in the business and topics regarding brand management and the online world were the point of conversation throughout the day.