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Meta’s Tease of a Twitter Alternative Sparks Excitement for a New Social Media Era

Threads aims to provide a Twitter-like experience but with its own unique twists. Notably, users will reportedly have the option to sift through their existing follower list on Instagram and selectively choose whom to follow on Threads. This smart approach ensures that users’ new feeds won’t be instantly inundated with content when they import their Instagram accounts, offering a more personalized experience from the get-go.

The resemblance to Twitter is unsurprising, given that Threads has been in development for some time under the codename ‘P92,’ and even briefly went by the name ‘Barcelona.’ In April, Meta, the parent company of Instagram and Facebook, confirmed that it was working on a “standalone decentralized social network for sharing text updates.” Although not explicitly stated, the development of Threads seems to have been influenced by Twitter’s platform.