Internal reports suggest that dozens of these chatbots, referred to as Gen AI Personas, are in development. Additionally, Meta is reportedly working on tools that will allow celebrities to create their own AI chatbots for interacting with fans.
It’s worth noting that other tech companies, such as Amazon and Snap, have also explored the use of AI chatbots to engage younger audiences, though these efforts have not been without challenges, including concerns related to privacy and content moderation.
